iF product design award 2009

Market observation, close contact with the experts,early recognition of new trends and their reception — these are the essential strengths of the iF product design awards, which are always kept upto-the-minute by the iF team. This holds equally true for the coming iF product design award 2009. With a new total of 16 categories, this international competition is geared to all entrepreneurs,designers and manufacturers who are dedicated to

high-quality design and eager to communicate this fact.

There is a new breakdown of the “Furniture /Home Textiles” category, which is devoted to home accessories and interior decoration. The revamped “Kitchen / Household” category includes all appliances and accessories which make life easier and

more enjoyable. The new “Bathroom / Wellness”category puts the spotlight on a sector which is becoming increasingly design-oriented. And the “Buildings” category covers everything needed for the smooth functioning of building services, while the “Industry / Skilled Trades” category builds a bridge between series and one-off production. “Special Vehicles / Agricultural Technology” represents a new tribute to some key product segments.

The “Transportation Design” category comprises vehicles that

are used for passenger transportation, involving chiefly automotive

design. Finally, the transformation of “Advanced Studies” into a full-fledged category is also a brand new development, making future winners eligible for an iF gold award for particularly

meritorious design achievements. We hope these important new modifications to the iF product design awards 2009 will give you added inspiration, and are grateful for any questions or comments you may have. We look forward to receiving your entries!

Dirk Bartelsmeier, Anne-Kathrin Aumann, Sabine Böhmer

Your iF product design awards team