FROOTY Smoothie Cups have been especially designed to make the magic of sensual fruit tangible. Nowadays the daily portion of fruit is often consumed as a smoothie drink. Smoothies are healthy, convenient and tasty, but fruit touches more than just the taste buds; fruit is seductive and playful, it comes in all sorts of colours, shapes and textures. Eating fruit is a real sensual experience. Just like fruit, FROOTY Cups want to seduce and stimulate people’s senses. They invite users to embrace the curious and playful by o_ering a new tactile drinking experience: Feel a taste! The cups are meant to be served in crushed ice at breakfast bu_ets or luxury events. They have to be held while drinking, after finishing the smoothie drink the cups can be placed upside down.