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Feb 18, 2013

Cooperation between smart and BoConcept


smart, the car brand for urban mobility, and BoConcept, the Danish urban interior design specialist, have pooled their expertise in the disciplines of “form” and “functionality”. Together the design teams of both brands have created a collection of furniture and accessories and a smart fortwo cabrio. The aim of the design process was to combine the best of both product worlds: the inviting comfort and the warm personal touch of your own home with the vitality and speed of city life. The “smart fortwo BoConcept signature style” and the “smartville collection” will be presented in the BoConcept Friedrichstraße Store in Berlin on 28 February 2013.