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Projects 0 rating 2.98 / 5  |  14443 votes

The Beck's Edison Bottle

 

19th C tech meets 21st C music over a beer in this extension to the Beck’s Labels project. The art label has evolved, and been replaced by the grooves of Ghost Wave. 
Beck’s has a long association with music and art. At about the same time Heinrich Beck was brewing his first beer in the 1870s, Tom Edison was inventing the first phonograph.

Client: Beck’s
Creative Agency: Shine
Machine & Bottle Production: Gyro
Making-of Video Production: VICE
Record Label: Arch Hill
Band: Ghost Wave

Designer: Shine Limited / Gyro Constructivists (New Zealand)
Manufacturer: Shine Limited / Gyro Constructivists (New Zealand)
Inspired By: Thomas Edison's original 1870s Phonograph
Material: Multi Media / Electronics / Beer
Colours: Metallic, Black, Bottle Green, Red LED
Dimension: Player Machine: W 42cm x D 24 cm x H 24cm
Price: Unique object. Not available for purchase.

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